Privacy Policy – Wizely GmbH
Last updated: April 9, 2026
Wizely GmbH ("we", "us", "our") operates mobile applications, including the game "Big IQ" (the "Apps"). This Privacy Policy explains how we collect, use, and protect information when you use our Apps.
1. Scope
This policy applies to all mobile applications published by Wizely GmbH, including:
- Big IQ
We may update this list as new apps are released.
2. Information We Collect
We collect only the data necessary to operate, improve, and monetize our Apps.
a) Automatically collected data
- Device information (device type, OS version)
- App usage data (game progress, interactions, session duration)
- IP address (used for security and approximate location)
b) Analytics
We use PostHog to understand how users interact with the Apps. This includes usage events, device data, and approximate location derived from IP address.
c) Advertising
We use advertising services to display ads within the Apps. These services may collect and process data to provide, personalize, and measure ads.
We use AppLovin MAX, which may share data with its network of advertising partners.
Data collected by advertising partners may include:
- Advertising identifiers (e.g. IDFA on iOS, Advertising ID on Android)
- Device information
- IP address and approximate location
- App interaction data (e.g. ad impressions, clicks)
Advertising partners may use this data to:
- Deliver relevant ads
- Measure ad performance
- Prevent fraud
3. Legal Basis for Processing (EU/EEA)
Where required, we process personal data based on:
- Consent (e.g. personalized advertising, tracking)
- Legitimate interests (e.g. app functionality, basic analytics)
Users in the EU/EEA will be asked to provide consent for personalized ads where required.
4. How We Use Information
We use collected data to:
- Operate and maintain the Apps
- Improve gameplay and user experience
- Analyze performance and fix issues
- Display and measure advertisements
5. Data Sharing
We do not sell personal data.
We may share data with:
- Analytics providers (e.g. PostHog)
- Advertising partners via AppLovin MAX
- Service providers necessary to operate the Apps
These providers may act as independent data controllers.
6. International Data Transfers
Your data may be processed outside the EU/EEA. Where this occurs, we ensure appropriate safeguards are in place (e.g. standard contractual clauses).
7. Data Retention
We retain data only as long as necessary for the purposes described above, unless a longer retention period is required by law.
8. Your Rights (EU/EEA)
If you are located in the EU/EEA, you have rights under GDPR, including:
- Access your data
- Request correction or deletion
- Restrict or object to processing
- Withdraw consent at any time
- Data portability
To exercise your rights, contact us at the email below.
9. Children's Privacy
Our Apps are not directed to children under 13 (or equivalent minimum age in your jurisdiction). We do not knowingly collect personal data from children.
10. Security
We implement reasonable technical and organizational measures to protect your data.
11. Changes to This Policy
We may update this Privacy Policy. Changes will be posted within the Apps or on our website.
12. Contact
Wizely GmbH
Email: [email protected]
Address: Filderstr. 37, 70180 Stuttgart